Superstruktur

We translate creative ideas into digital reality. As a Creative Technology Consultancy, we combine 10+ years of software development experience with a deep understanding of the culture and media industry. We develop solutions that are not only innovative but also ethically thoughtful.

First on the scene

We love being at the forefront when ideas are still fresh! We thrive on pilot projects and MVPs: Do you want to build a functional prototype that you can take out and test? We love that kind of challenge. We're made for it because we're fast, curious, creative, and pragmatic.

10+ Years of Artificial Intelligence Experience

We've been working with artificial intelligence since 2010: The founder, Alexa Steinbrück, completed a degree in Artificial Intelligence, led the first AI lab at an art school in Germany, and has published and spoken at international conferences such as NeurIPS and CHI. She advises organizations and startups on the implementation of AI.

Our Services

Software Development

We implement your digital idea technically. From UI & UX design to front and backend programming, you get everything from a single source. We work with modern technology stacks for future-proof projects.

We implement your digital idea technically. We build websites, web applications, and digital products. If there is no standard software for your specific requirements, we develop customized solutions. We offer maximum flexibility in both functionality and software design.

We offer everything from the idea through planning to complete implementation, including creative and technological components: From UI & UX design to front and backend programming, you get everything from a single source. We work with modern technology stacks for future-proof projects. We offer specialized expertise in AI integrations, interactive data visualization, and much more.

From Front…

UX Design
UI Design
Frontend Development
Accessibility

… to Back

Backend Development
Custom CMS
API Integrations
AI Integrations
Cloud deployment & infrastructure

Focus: Pilot Projects & Prototypes

We bring your ideas to life quickly – whether as a proof of concept, MVP, or first version. Our approach combines fast time-to-market with cost-effective implementation, without sacrificing scalability. The balance between efficiency and future-proofing is at the center of our development philosophy.

Focus: AI Apps and AI Integration

We develop customized AI solutions with everything that goes with them: intuitive frontends, robust backends, and efficient data pipelines. Our expertise in the AI field focuses on two core areas:

Creative AI

We build innovative applications that use AI technology to support and enhance creative workflows – for example, AI-powered image archives with intelligent tagging, and much more.

Knowledge + AI

We develop intelligent systems that unlock structured and unstructured knowledge databases and generate new insights through AI integration.

FutureRaw

Survey App Fabmobil

Verboscope

Billboard

Consulting & Mentoring

We help you understand technical complexity, navigate the tech landscape, make informed decisions, and confidently lead your digital projects to success - even without your own technical background.

What we specifically offer

Digital strategy and product design
Technical complexity assessment
Technology selection and architecture

Focus on AI

Discovering AI use cases
Well-founded evaluation of benefits and risks
Communication consulting for AI projects

Focus on Startups

Technical mentoring for non-technical founders
From idea to competitive product
Consulting on assembling technical teams

Why you should choose our consulting

We bring over 15 years of experience with AI - long before the current hype. As the director of the first AI lab at an art school and with presentations at leading conferences like NeurIPS and CHI, we possess well-founded expertise. Our IT consulting experience for the United Nations and comprehensive software development competence make us realistic, hype-resistant consultants.

Code & Context

We always see the big picture in technological projects and strive for ethically responsible solutions. We are ideal partners especially for the cultural and media sector: techies with a cultural background who speak your language.

References

PoolDeck

We had the opportunity to support the British startup "PoolDeck," which emerged from Maggie Mustaklem's doctoral thesis at Oxford University, for several months. PoolDeck develops innovative technology for optimizing digital image collections, enabling creative professionals to use their visual assets more effectively for creative research processes.

“Alexa’s expertise as our Lead Product Design & AI Consultant was instrumental in transforming our early stage AI startup from concept to a competitive product. Her comprehensive, top level technical leadership – overseeing the startup’s architecture and market positioning – provided the strategic foundation we needed to grow. Beyond Alexa’s expertise, she was a pleasure to work with. I look forward to partnering with her on future development.”

PoolDeck

PoolDeck at SXSW Austin (2025)

XLab Burg Giebichenstein

Better Images of AI

Creative Technologies

At the nexus of art and technology, we craft captivating digital works through creative coding. We reimagine traditional perspectives and deliberately diverge from established thought patterns.